E138

Why Your Offer Isn’t Selling with Laura Robinson

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In this episode, I chat with Laura Robinson, a seasoned copywriter and marketing mentor, about enhancing your sales strategies. Laura shares insightful tweaks for your marketing approach, talks about creating offers that align with your personality, and emphasizes the importance of enjoying what you sell. We explore common mistakes in launching products, the iterative nature of refining offers, and how to align your sales methods with your comfort zone.

Discover how to build a personal brand and make selling a comfortable experience, plus check out Laura’s free training, ‘The Humble Mumble Cure,’ for more actionable tips!

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Episode highlights

08:13
Analyzing Launch Failures and Making Improvements
15:44
Creating Offers You Truly Love
21:29
Finding Your Selling Style
31:04
Rethinking Ideal Clients

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People in this episode...

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Laura Robinson

Laura is a copywriter and marketing mentor for people who sell their expertise online as 1-1 services, coaching, courses, memberships and group programs.

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Liz Mosley

Graphic and brand designer Liz helps small business owners feel way more confident promoting what they do.

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