In this episode of Building Your Brand, I talk to designer Andy Brown about his journey in diversifying his income through creative projects. We delve into his innovative product, Swatchos, a deck of color cards that was successfully funded through Kickstarter. We also discuss Andy’s experience as a graphic designer and product creator, the process of launching a Kickstarter campaign, and the challenges and strategies of selling products.
Throughout the conversation, Andy shares insights on balancing different streams of income, the importance of solving personal challenges through creative solutions, and the practicalities of running an e-commerce business.