We are often told that scaling our business is a goal we should all aspire to. But growing a large team, or an agency isn’t the only way to achieve your goals as freelance content and SEO strategist Beth Gladstone explains in our chat.
We chatted about Beth’s journey of accepting the freelancer identity amidst societal pressures to scale up and the realisation that success can be achieved while actively scaling down.
Beth shares her insights from her marketing career, discussing the transition from being wary of the ‘freelancer’ label to embracing it as a source of pride and success and we delve into how freelancers can still grow as a company of one.
It’s a really interesting perspective and I hope you enjoy it as much as I did!