Branding isn’t just about looking good, it’s also about understanding your values, your business goals and achievements and showcasing them in a way that feels good AND attracts the right people.
That’s why I was excited to chat to my internet/IRL pal, personal branding expert Phil Pallen who generously shared his unconventional approach to branding and digital marketing.
We talked about the difference between personal and ‘business’ branding, how to work out which one you need and what to do to identify your personal branding.
It’s a brilliant episode so grab a pad and pen and get comfy!
