Today I have my first repeat guest on the podcast. Aime is a small business expert and founder of Bristol-based website design studio, Studio Cotton. She and her team support creative indie businesses with website advice and consultations, through to complex and beautiful custom WordPress websites.
And today we dig into how to create a website that converts for your business.
We talk about:
- Working out what the goal for your website is
- 4 different elements you need to consider when creating your website
- The importance of Accessibility (and I shared a website for checking colour constrast which is colourcontrast.cc )
- Helpful tips for categorising content if you have a product business
- What to think about if you are a service based business.
Also this is the blog post I mention about 7 free tools that you can use to check your SEO
This weeks sponsor is Diana Stainton who is a product photographer who specialises in working with small businesses to elevate their brand. She has just launched a Mock-up shop where you can buy creatively styled photographs that you can digitally add your designs. This is an affordable way to boost your brand with beautiful photography to help sell your greeting cards and art prints. The images can be used on social media, your website, printed materials, ads and much more.
Diana is offering my listeners 10% off. Head over to Brand Photography Hub and use the code LizMosley