E35

Brand personality and email marketing with Liz Wilcox

Psst! Support the podcast and

The Fresh Princess of Email Marketing, Liz Wilcox is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships, package up their “magic” and turn it into emails that people want to read and (more importantly) purchase from.

In the span of 5 years, Liz grew and sold a successful blog, got bought out of her second company, and built the third into a multiple six-figure party that just won’t quit! In other words, she now teaches online entrepreneurs to simplify the whole “email marketing thing” and finally master their sales in a way that leverages their personality, vision, and values.

She’s best known for her 1000+ users membership, 20 Minute Newsletter technique, and her Email Staircase framework she’s taught to tens of thousands of creatives, freelancers, eCommerce shop owners, and small businesses across the globe.

Offline, Liz lives in Florida, loves to run, and is a walking 90s pop culture encyclopedia.

We chat about:

How Liz handles getting personality getting her personality into her branding

How she get’s the balance of being a private person but also connecting with her audience

The story of how she started her amazing email membership

Her surprising top email marketing tip that probably won’t be what you expected

Where to find out more from Liz

Liz’s Instagram

Liz’s Facebook

Liz’s Twitter

If you would like some tips on branding your email newsletter then sign up for my mailing list where you will be sent an PDF download with tips and also 52 ideas for what to email your list.

 

Show full transcript
Promotion

Get Your GIF On

£36

With this course is that you can be making your own GIFs in less than 2 hours for only £36 (some designers would charge at least double that for one GIF) – once you have the skills you’ll be able to make as many as you want!

People in this episode...

liz-wilcox-guest-building-your-brand-podcast
Liz Wilcox

Liz Wilcox is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships, package up their “magic” and turn it into emails that people want to read and (more importantly) purchase from.

building-your-brand-podcast-liz-mosley-7
Liz Mosley

Graphic and brand designer Liz helps small business owners feel way more confident promoting what they do.

Episode credits

Producer

Subscribe to the mailing list

New episodes, straight to your inbox

Subscribe to emails from Liz Mosley for episode updates, helpful blogs, design inspiration, promotions, and occasional offers from our handpicked sponsors.